SANTA CRUZ, Calif. – June 2, 2009 – Vitamin Retailer® Magazine ranked Rainbow Light’s® Women’s One™ Multivitamin/Mineral tied as first-place winner in the Women’s Health Supplement Category of the 2009 Vity Awards. The Vity Awards are one of the most prized awards in the natural products industry because retailers choose the winners based on their top-selling products. Vity Awards reflect not only retailer opinion but consumer opinion as well; every purchase is, in effect, a “vote” for the best product.
SPINSscan data corroborates the popularity of Rainbow Light’s Women’s One Multivitamin/Mineral, which ranks it as the No. 1 selling natural women’s multivitamin and product overall, a position it has held for six consecutive years.
According to Women’s One Multivitamin/Mineral customer Michele Quartieri, of Rochester, N.Y., “Thank you for making Women’s One. I’ve been taking it since 2000. In September 2006, I had major abdominal surgery. I truly believe if not for this wonderful supplement, I would not have recovered so quickly. I was back to work in four weeks time. [Women’s One] does not upset my stomach like synthetic supplements. Again, thank you!”
Women’s One provides balanced, food-based nutritional protection. It is customized to promote women’s optimal health with iron, nourishing botanicals and more calcium than other one-per-days, plus 800 IU of vitamin D, 800 mcg of folic acid and 25 million bio-active probiotics. Women’s One supports heart and bone health, strengthens digestion and immune resistance, and boosts natural energy.
“We are delighted to receive this recognition from Vitamin Retailer Magazine, its retailers and, in turn, their customers. This is a testimonial to our long-standing leadership position in women’s nutrition and our commitment to providing high-quality supplements to better women’s health,” said Rainbow Light President Linda Kahler. “Women’s One incorporates the right balance of research-based ingredients, potencies and combinations that protect long-term health. Women are able to feel a difference when they take Women’s One and, as a result, they become very loyal customers.”
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About Rainbow Light® Nutritional Systems, Inc.:
Rainbow Light Nutritional Systems, a leader and innovator in natural nutrition since 1981, is best known as the manufacturer of the No. 1-selling natural multivitamin line, Just Once®, and the top-selling prenatal line, Prenatal One™. The Santa Cruz-based company is dedicated to delivering bio-balanced™, all-natural food-based formulas that are potent and absorption-enhanced.
In every product, Rainbow Light combines research-based optimal potencies and highly bioavailable complementary nutrient forms with energizing whole foods, botanicals and digestive support for increased energy and utilization with no stomach upset. These proven potencies, produced to the highest quality standards of purity and safety and delivered in a gentle, natural food base, offer consumers superior value and a difference they can feel and, in the case of canines, see. Rainbow Light formulas target both general and specific health concerns for women, men, seniors, children and their canine companions while building a foundation for overall wellness. Rainbow Light integrates the best of medical research with respected traditions of health and wellness to nurture all systems of the body.
In February 2009, Rainbow Light expanded into the pet nutrition category with its new line of all-natural, organic whole food pet supplements, GreenDog Naturals™. For more information on Rainbow Light Nutritional Systems, call 1-800-571-4701 or visit www.RainbowLight.com or www.GreenDogNaturals.com.
About Vitamin Retailer® Magazine:
Vitamin Retailer Magazine, Inc. (VRM), has been serving the natural products industry since 1994 and is the publisher of three highly regarded business magazines: "Vitamin Retailer," "Organic Products Retailer®" and "Nutrition Industry Executive®."