SANTA CRUZ, CALIF. (October 13, 2005) – Rainbow Light’s new single-serving Protein Energizer™ packets deliver a convenient option for on-the-go consumers who want a healthful low fat, low carb vegetarian protein drink – a timely introduction since health and convenience are two of the most significant factors directing current global food trends. Consumers are increasingly concerned with making healthy meal choices, but they aren’t willing to sacrifice convenience. In 2004, sixty-three percent of consumers chose foods labeled as low fat, while forty percent purchased items promoted as low carb.1 Protein supplements were among the top ten best-selling items in both the natural and conventional channels.2 Foods that are quick, easy and can be enjoyed in the car or at work continue to drive sales.

Rainbow Light’s instant Protein Energizer shake provides a low fat, low carb, high fiber vegetarian protein source that’s exceptionally gentle on the stomach. Ideal for the office, in the car, or while traveling, the new single-serving packets are available in a delicious vanilla flavor and provide a
pre-measured portion of Protein Energizer that mixes neatly and instantly with any beverage for energizing, whole food nutrition on the go.

Protein Energizer shake offers more than simple convenience; it provides a truly healthy vegetarian protein choice designed for superior digestibility, unlike many other instant shakes on the market that are high in fat, sugar and carbohydrates, or that contain common allergens such as soy or dairy, which can cause a feeling of heaviness or bloating. For example, Spiru-Tein® brand contains added sugar and difficult to digest soy protein, while delivering only one gram of fiber and an undisclosed amount of spirulina estimated at 150 milligrams or less per serving.

Rainbow Light’s Protein Energizer, on the other hand, contains no added sugar or artificial sweeteners and delivers 15 grams of rice protein, with NO soy or dairy, so it’s gentle on the stomach. The inclusion of plant-source digestive enzymes and herbs makes it very easy to digest. It’s sweetened naturally with stevia and delivers over 6 grams of dietary fiber – about one-fourth the recommended 25 grams per day. Protein Energizer also supports natural energy production with adaptogenic herbs, such as eleuthero and American ginseng, and 500 milligrams per serving of spirulina, a highly nutritious, antioxidant-rich green food studied for its brain-protective benefits. Researchers reported in the May 2005 issue of Experimental Neurology that rats fed diets enriched with spirulina experienced less brain-cell loss and improved recovery of movement following a stroke.3

The new single-serving packets of Protein Energizer from Rainbow Light offer convenient, healthy nutrition for anyone with a busy, on-the-go lifestyle. Each box contains eight single-serving packets
at a suggested retail price of $1.79 per packet. They’re a great way to shake up your routine without sacrificing nutritional value.

All trademarked names used herein are the property of Rainbow Light Nutritional Systems, Inc.
Spiru-Tein® is a registered trademark of Natural Organics, Inc.

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Unique among supplement companies, Rainbow Light Nutritional Systems, Inc., takes a holistic, evidence-based approach to formulating that combines nutrients, energizing foods, enzymes and herbs from the healing therapies of the world to address specific health and lifestyle needs for men, women, seniors and children.  The benefits of this integrated, research-driven approach are an immediate, positive difference you can feel, and the long-term support of overall health. For more information on Rainbow Light Nutritional Systems, call 1-800-635-1233 or visit www.rainbowlight.com.
The headquarters are located in Santa Cruz, CA.

1 A. Elizabeth Sloan, “Top 10 Global Food Trends”, Food Technology, April 2005; 59 (4).

2 “Market Overview 2004”, Natural Foods Merchandiser, June 2005.

3 Wang Y, Chang CF, Chou J, Chen HL, Deng X, Harvey BK, Cadet JL, Bickford PC, “Dietary supplementation with blueberries, spinach, or spirulina reduces ischemic brain damage,” Exp Neurol, May 2005; 193 (1): 75-84.

For questions about Rainbow Light products e-mail customer service or call (800) 635-1233

Editor’s Note: For more information about this press release, contact:
Sharon Dressen, Public Relations Coordinator, at Rainbow Light Nutritional Systems: sharondressen@adelphia.net

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